Client:

Christs.church

Focus:

Brand consistency

Duration:

3+ Years Running

Challenge:

Keep annual event fresh

Solution:

Modular design approach

Result:

Repeat success

Overview

Landing pages for an event that runs year after year. The challenge was keeping the design fresh while maintaining brand recognition - you want returning attendees to feel familiar, but new visitors shouldn't think they're looking at last year's site. Built a flexible design system that could evolve naturally: same brand foundation, different visual execution each launch. The result was consistency without repetition, and a template approach that made annual updates efficient without feeling templated.

Year:

2022

Theme:

Wild Love

Approach:

Abstract gradient blobs

WNTR WKND 2023

Abstract gradient aesthetic with custom animated logo

First year with full creative direction. "Wild Love" theme based on 1 John 3 needed energy without chaos. Created abstract gradient blob shapes and custom animated logo that felt dynamic and youthful while staying professional for a church context. Black background made the vibrant gradients pop, and the outline typography kept it clean. The challenge was capturing teen excitement while making parents comfortable enough to register. Proved church events could look modern and polished simultaneously.

Alex Chkhan

//

Event Series

Work

Info

Connect

Alex Chkhan

//

Event Series

Year:

2023

Theme:

Joy in Chaos

Approach:

Collage sticker aesthetic

WNTR WKND 2024

Intentional chaos with bright collage elements

Complete visual departure from 2023. "Joy in Chaos" demanded exactly what it said - a collage-style aesthetic packed with stickers, phrases, and competing visual elements. Used client-provided materials to build intentional chaos around a central smiley face anchor. The design challenge was making organized mess - keeping event info scannable while embracing the visual overload. Light pastel background helped the bright colors and bold type feel energetic without aggressive. This year proved the brand could radically shift while maintaining functionality.

Year:

2022

Theme:

Make It Make Sense

Approach:

Vintage collage

WNTR WKND 2025

Mixed media combining vintage textures with bold typography

"Make It Make Sense" brought a completely different energy - vintage ephemera, old engravings, botanical illustrations, and aged paper textures combined with heavy distressed typography. The mixed media approach felt raw and authentic, less polished than previous years but more textured and interesting. Beige/cream background gave it warmth, while the bold black type kept it readable. After pure digital (2023) and bright collage (2024), this showed range into grittier, more artistic territory. Three years proved the event could completely reinvent itself annually while maintaining core structure.